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The programmatic ask | Seth's Blog

#communication | If you ask 100 people for a favor to “get the word out,” then of course you don’t care so much if 80 or 90 people decline. The problem is that you’ve just hurt the relationship you had with these people (as thin as it was) as well as made it more difficult for the next person, the one who actually put some effort and care into making a connection. The honest first line of the programmatic ask is, “I’m using you to get what I want right now, because I didn’t plan ahead, care enough or show up with enough generosity to do it the old way.”

2 years ago | View Shared by tei